Hi, Maria here, The founder of WearMyWardrobeOut Ltd
At age 14, I landed my first paid job working in my hometown as a Saturday retail shop assistant. I was so obsessed with fashion that I actually lied to the shop owner, saying I was aged 16 to get myself the job!
The regrettable reality was that most of these purchases I'd wear once for a few hours before superficially moving onto the next outfit.
When the time came to buy a house in my 30s, I had zero saved up for a deposit. Instead, I found myself with a sizeable credit-card debt to pay off before anyone would even consider giving me a mortgage.
I've set up WearMyWardrobeOut to help bridge the affordability gap for those who are trying to balance saving for their future, so that they don't unknowingly make choices that will limit their finances or rack up loads of debt buying clothes that they will wear only once or twice.
Equally, the power and influence that fast fashion brands have gained in the past 5 years is frightening.
It is simply not sustainable to continue to enable the over consumption of fast fashion items and encouragement from fast fashion brands through constant '70% off' messages pumped into people on a daily basis.
We have an obligation to enable alternative ways of consuming fashion and hold accountable the brands that continue to over produce 'trend' items on mass and then dump their unwanted stock in landfill.